Who is STRATX?
STRATX is a global management development and consulting firm known as an innovator and pioneer in the creation and use of advanced business simulations. STRATX partners with a Fortune 100 client base and more than 500 MBA programs worldwide -- including 16 of the top 20 programs in the U.S.
When can a STRATX Simulation help?
A STRATX simulation can help your company in several critical ways:
1. Stimulate Growth
2. Create Managers who Think and Act Strategically
3. Develop Leaders with an Enterprise-Wide Perspective
4. Enhance the Business Acumen of Engineers or Scientists
5. Breed Managers who can Succeed in Competitive Markets
6. Become More Innovative
7. Improve its Marketing Capabilities
8. Attract and Retain Top Young Talent
Why Do STRATX Simulations Work?
Adults change their actions once they have learned new information and practiced new behaviors. This Learn, Practice, Apply model prepares executives and managers to overcome real-world challenges.
Simulations are uniquely able to create emotionally-charged environments. This leads to real experiential learning and behavioral change – something we call “the WOW! factor.”
A STRATX simulation is an engaging and collaborative learning event that is a richer intellectual and emotional experience than reading, lectures, or group exercises.
Simulation Portfolio
STRATX has four main simulations with 15 real-world B2B and B2C variations. Several simulations were created to address evergreen issues, while others are industry-specific or made-to-order for specific customer products.
Markstrat / MarkPro
Target Industries Aerospace, Automotive, Consumer Goods, Industrial, Finance, Manufacturing, Information Technology
Focus Areas Strategy, Marketing, Business Acumen and Product Launch
Training Formats 2 day – 4 day classroom event / online
CentrX
Target Industries Pharmaceutical, Biotechnology, Medical Device
Focus Areas Strategy, Marketing, Business Acumen and Product Launch
Training Formats 1/2 day – 5 day classroom event / 15 – 20 hours online
Blue Ocean Strategy
Target Industries Advertising, Aerospace, Automotive, Consumer Goods, Industrial, Finance, Manufacturing, Technology
Focus Areas Innovation, Strategy
Formats 1 to 5 day classroom event / online
BrandPro
Target Industries Advertising, Aerospace, Automotive, Consumer Goods, Industrial, Finance, Manufacturing, Technology
Focus Area Marketing Fundamentals
Formats 1/2 day classroom event / online
DiG
Target Industries Advertising, Aerospace, Automotive, Consumer Goods, Industrial, Finance, Manufacturing, Technology
Focus Innovation and Insights
Format 1/2 day classroom event / online